|
Proceedings
A
transcription of the presentations of the speakers and the
powerpoint slides are available without charge to the conference
participants.
| 30.05.2002 |
OPENING
SESSION |
| Available |
Keynote speech : Take hold of
the future or the future will take hold of you, Patrick Dixon, London Business School and
Global Change Ltd, UK |
| Available |
Panel debate between selected
publishers |
| Available |
Turning a red bottom-line into
black by using creative thinking, Martin Lindstrom,
Internet marketer and author, AUS |
|
BUSINESS TO CONSUMER SESSION |
| Available |
I-mode in Europe,
Eelco Boers, KPN Mobile, NL |
| Available |
Making consumers pay for
valuable information, Nick Hynes, Overture Europe, D
(formerly GoTo) |
| Available |
Markets for location based
information and mobility, Michael Halbherr, Gate5, D
|
| Available |
Adding a directory to the
moving devices - the case for directories in cars, Bart Tuyteleers, Tele Atlas, B |
|
BUSINESS TO BUSINESS SESSION |
| Available |
From
client order to publishing on web & CD within 24 hours - a utopia ? Anders
Thoren, Bonnier Affärsinformation, S |
Available
Available |
Changing
business models and revenue streams, Ross Leher, Wand |
| Available |
The case of
Infobel: using the B-to-B experience to build a B-to-B strategy, Alex
Gaschard, Kapitol, Besident
and CEO, IIMC, Ir |
| Available |
UDDI: status and effect in the
market; practical case: who is using UDDI instead of directory information?
Edward Budgen,
Silverstream, US |
| 31.05.2002 |
MARKETING AND ADVERTISING
SESSION |
| Available |
Brand guidance in the Net, Heinz Grüne, Rheingold Online, D |
| Available |
Better value and more income
from the internet, Alex Hurd, Infospace, US |
| Available |
The chalenge of selling
electronic ads, Dane Madsen, Yellow Pages, US |
| Available |
Broadband information
services: good services for audience and advertisers; video-advertising, Olivier Houben,
Promedia, B |
|
TECHNOLOGY AND BUSINESS
PROCESS |
| Available |
Revenue sharing and 3G
business models with mobile content, Wenche Holen, Findexa, N |
| Available |
Integrating speech
technologies, Nils Lenke, Philips Speech Processing, D |
| Available |
Multichannel services for
mobile phones and PDAs, Jan Hörnström, The
PhonePages, S |
| Available |
Publishing systems;
multiplatform, different contexts, Eric Fumat,
Webraska, F |
|
CLOSING SESSION |
| Available |
Directories from the point of
view of the investors, Gerhard Weisschaedel, Veronis
Suhler Stevenson International, UK |
| Available |
Copyright is dead: how to make
business in a changing copyright environment, Gerd
Leonhard, Rightscom, CH |
| Available |
Learning about security from
the hackers world, Rop Gonggrijp, HAL, NL |
|