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PROCEEDINGS
Proceedings
Wednesday 17.09.2003 |
| Available |
Keynote
speech : The management of strategic dilemmas, Fons Trompenaars,
author of well-known inter-cultural management books - offered
by  |
| Available |
Expectation
versus experience, the situation in Eastern and Central Europe; Tibor
Kolos, Hoppenstedt Bonnier, HU - Rina Labutina, Publishing House
Presscom , RU - Gunther Oschmann, Verlag Hans Müller, DE and
Peter Darpö, Findexa, NO |
Thursday 18.09.2003 |
| Available |
"How
to protect your business in the future"
Session on the impact of European Union regulation |
| Available |
- Public Sector information, Anders
Gjoen, DG Information Society, EU
Commission |
| Available |
- Data Protection, Nick Elverston, Clifford
Chance, UK |
| Available |
Business
to Business publishing session
How to manage a declining turnover
The development of the information market, Toon
Lowette, Founder
of Grid Electronic Publishing Consultancy, B |
| Available |
The development of the advertising industry, Bernhard
Adriaensens, World Federation of Advertisers |
| Available |
panel of publishers: Gerry Gosney, Reed Business
Information, UK - Ove Leth-Sorensen, Kraks Forlag, DK - Jussi Sinkko,
Publico OY, FIN and Peter Villa, Bonnier Product Information, DE |
Friday 19.09.2003 |
| Available |
Business
to Consumer publishing session
Salesforce automation
Many publishers are beginning to realise the
benefits of automating their sales teams' activities.In this session four publishers discuss their strategies and implementation experiences - sharing the
benefits and the difficulties. Mitch
Connolly, Yell, UK - Stéphane Kusic, Pages Jaunes, FR - Gianluca Ballocci,
SEAT, IT - Anton Speer, Dumrath & Fassnacht, DE.
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| Available |
Directories
: Industry perspectives from the point of view of financial investors,
Morgan Callagy, Managing Director, Veronis Suhler Stevenson, UK |
| Available |
Interactive advertising
market players and their strategies, Prof.
Robert
Picard - Jönköping International Business School, SE |
| Available |
The
final highlight: Open your eyes for the
digital revolution, Prof. Erik
Van Vooren - DM Institute, BE |
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