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InfoCommerce 2004 - Satisfying the New Power User

Now in its 14th year, the InfoCommerce Conference (formerly the National Directory Conference), is the world's largest gathering of specialty directory and database publishers. InfoCommerce 2004 will be held in Philadelphia, Pennsylvania from September 26-28, 2004.

This year's conference will look at how information users are increasingly becoming 'power users,' more sophisticated about the information they want and how they use it, while also gaining power in terms of what they'll pay for information.

InfoCommerce 2004 will also explore the huge opportunities in offering 'the 3 R's,' rating, rankings and recommendations, and will feature a session led by Professor Barry Schwartz, author of the best-selling new book, The Paradox of Choice.

This year's keynote speakers are Joe Mansueto, Founder, President and Chief Executive Officer of financial information giant Morningstar Inc., and David Adler, founder and CEO of fast-growing start-up BiZBash Media.

InfoCommerce 2004 will also feature hands-on demonstrations of new database products from among its Models of Excellence award winners.

The full InfoCommerce 2004 program is available online at: www.infocommerceport.com/conference. For more information or to register, please call Roxanne Christensne of the Infocommerce Group at +1 610-649-1200 extension 252. (rchristensen@infocommercegroup.com). Online registration is also available at the conference site.
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