Welcome
Since 1966 the principal players in the directory publishing business have been members of
the EASDP. Whether you
are a member or not, a publisher, supplier or simply a visitor
to our site, you will find here details about all our members
and their publications, as well an overview of the
Association's activities: conferences, annual congresses which takes stock of the most
pressing issues of the moment, regular news updates about the
sector, monitoring European directives which impact on the
directory business, the organization of European Awards for
the best directories...
Latest Industry news
The EASDP publishes every day news concerning the directory industry.
Latest EU Affairs news
- Singapore Data Protection act will enter into force in July ... 21/05/13
- EASA (European Advertising Standards Alliance- self regulati... 29/04/13
- The Commission Green paper on media convergence... 29/04/13
- The European Council endorses a new PSI directive... 29/04/13
- Revision of the Misleading and Comparative Advertising Direc... 29/04/13
Mozilla’s default privacy patch on hold
Back in February, Mozilla upset many in the digital ad industry when it unveiled plans to include a default setting that disables third-party cookies in the Firefox browser.
UK online sales grew by 16%
The IMRG Capgemini e-Retail Sales Index recorded the a rise in UK online sales of 16%, compared to last April. Mobile commerce also continued to grow during the period, up by 131% year-on-year. The figures also show pureplay traders benefiting from a stronger lift than their multichannel rivals, continuing a trend detected last year.
Conversational search comes to the desktop
Conversational search, using your voice is already a reality. Google has such an application for its Android and iOS apps , but now conversational search would be coming to the desktop within the Chrome browser, Google announced. Until now, you could search for things using your voice…but you couldn’t ask questions.
Smartphones and tablets need different ad approaches
According to an industry analysis by Adobe Digital Index, mobile devices have changed the way consumers interact with businesses, making an understanding of the trends, strengths, and weaknesses of both tablets and smartphones important in serving mobile customers. In just three years, says the report, tablets have overtaken smartphones in the amount of traffic they drive.
ITU thinks there will be more mobile phones than people next year
There are 7.1 billion people on earth now, and 6.8 billion mobile phone subscriptions. The International Telecoms Union in the ITU World in 2013 report predicts that subscriptions will pass seven billion early in 2014. The report also found that around 40 % of the global population, or that 2.7 billion people are online.
Kids buying via mobile phones – without parents knowing
Smartphones are not only used by adults and smartphones make online buying of apps and other things easy, whether you are an adult or a child.
Americans fed up with bad ads
According to InsightsOne, with Harris Interactive, Americans Are Fed Up With Bad Ads, and Europeans are probably not much different. 87% of American adults 18 and over say that they will ignore a company completely if they are shown too many irrelevant ads.
