Speakers
 | Bill Barnes
Co-Founder and Executive Vice President, Enquiro Search Solutions Inc. Canada
Bill Barnes is a Marketing veteran who has been in the marketing, advertising and promotion industry for over 20 years, the last 8 of which have been focused on Search Marketing. He co-founded Enquiro along with Gord Hotchkiss in 1999. At Enquiro Bill Barnes has overseen explosive sales growth. He has extensive experience in setting up and implementing Search Marketing campaigns for such companies as AIG, AT&T, Lexis/Nexis, Siemens and Orkin, striving to always help companies Succeed in Search. Enquiro is one of the world’s foremost search-engine marketing companies, and leaders in on-line search behavior research. Enquiro combines the knowledge gained from cutting edge research into Search Engine and website user behavior with marketing expertise to create, implement and measure extensive search marketing campaigns. |  | Steven Chuck Director, Emerging Markets, Yahoo, USA
Steven Chuck joined Yahoo! Search Marketing in July 2004. He is currently responsible for leading Yahoo’s advertiser business development initiatives that focus on the introduction of sponsored search advertising programs to small and medium-sized businesses.
Prior to Yahoo!, Steven Chuck held key roles at AOL and Kelly Blue Book, where he gained extensive experience helping companies successfully migrate their advertising and marketing efforts from traditional media into performance-based online marketing opportunities. His online media experience includes developing integrated media offerings and devising ‘Brand to Retail’ campaigns that support advertiser goals at all stages in the buying cycle. He was involved in media buying, software development and product marketing.
Steven Chuck received his degree in Economics from Occidental College in Los Angeles. |  | Ana Garcia Fau,
CEO, Yell Publicidad, ES Ana Garcia Fau was appointed CEO of Yell Publicidad shortly after the business had been acquired by the Yell Group from TPI, where she had been Chief Financial Officer. She began her career at TPI ten years ago, first as Director of Planning and later as Managing Director of Corporate Development. In this latter role Ana Garcia Fau led the company's acquisition of companies in Chile, Peru and Argentina and became Chief Financial Officer and Head of Corporate Development in 2005. Ana Garcia Fau, who is a graduate in Law and Business Administration from ICADE and also has an MBA from the Massachussets Institute of Technology, previously held positions at McKinsey & Company and at Goldman Sachs. |  | Eric Fredine
Senior Vice-President, R & D, Call Genie, Canada Eric Fredine is responsible for product development at Call Genie, a leading provider of voice local search solutions. He has twenty years of experience in the telecommunications industry. Eric Fredine held previous executive positions with BCE Emergis, ADC Telecommunications and Saville Systems, having started his career with Nortel Networks.
|  | John F. Kelsey, III
Founder and Chief Executive Officer The Kelsey Group, USA
After working for three big companies for 13 years, John Kelsey teamed up with his wife Pam in 1986 to start their own business focused on how new technologies would impact traditional media. Over the past 20 years, John Kelsey has managed and facilitated the growth of The Kelsey Group from a small consultancy to a full-service business intelligence firm specializing in local media. Today, The Kelsey Group offers continuous advisory services built on the foundation of experienced analysts with firsthand knowledge of the marketplace and access to every major decision maker. The company’s single-minded focus on Yellow Pages, online and mobile directories, and interactive local media assures clients that they will get the mission-critical analysis they need to make decisions. TKG also conducts consulting, sponsors proprietary research, develops reports and other published materials and holds conferences. |  | Kirsten Mangers, CEO, Webvisible, USA
Kirsten Mangers is CEO and Co-founder of WebVisible, a leading U.S. software provider that powers local interactive advertising products sold private-label by directory publishers around the world, including British Telecom, R.H. Donnelley, BellSouth, and Yellow Pages Group of Canada. WebVisible provides directory publishers the platform and the high-performance products, and the directory publishers drive substantial top-line advertising revenue by offering interactive advertising products to their local merchant advertisers.
WebVisible’s service suite includes local search marketing, locally-targeted banner advertising, fixed placement ads, profile and landing page technologies, and call-related services packages.
Previous to WebVisible, Kirsten Mangers accumulated 20 years of experience in the local interactive, wireless and directory industries as Vice President of Sales for SBC. Additionally, Kirsten Mangers held positions in sales, strategic panning, marketing and business development for GTE, Pacific Bell, Go2 Systems and Engage Technologies (a CMGi Company). |  | Michael Mokhberi,
Co-founder, Apptus, SE
Michael Mokhberi is one of Scandinavia's foremost authorities on search technology and has been working with high-performance database systems and search solutions for the past twelve years. He is one of the founders of Apptus and works as strategic adviser to several leading directory services in Europe. Michael Mokhberi has a masters degree in Computer Science from Lund University and he won the prestigious SMIL Award as the innovator of the year, 2004. |  |
Christer Pettersson
Online Manager Search, Eniro, SE
As Online Manager, Christer Pettersson is responsible for the business development of Eniro’s search services, including new areas as SEM and SEO. Christer Pettersson has been with Eniro since the beginning of 2001, joining the company as Product Manager for the Swedish IYP site gulasidorna.se. In 2002, Christer Pettersson took up the position as Online Manager. Before joining Eniro, Christer Pettersson worked six years for the American publishing house IDG (International Data Group), publishing titles such as Computer Sweden and MacWorld in Sweden. The last position Christer Pettersson held at IDG, before joining Eniro, was Marketing Manager for the magazine Internetworld. Christer Pettersson holds a BSc in Business Administration and Economics, with advanced studies in Advanced Economics and Statistics, from Stockholm University, Sweden. |  | Sebastien Provencher, Co-founder of Praized Media, Canada Sebastien Provencher is a consultant and the co-founder of Praized Media, a local & social media industry blog. He still works part-time as Senior Manager for strategy and business development at Yellow Pages Group, Canada's leading directory publisher. Over the last seven years he played a key role developing the company's online strategy, notably building its most successful online ad product, DirectoryPlus, and forging a strategic partnership with Google. Sebastien Provencher has his own distinct point of view on local search, online directories, search engines and social media, fields to which he brings ten years experience and expertise. |  | Cornel Riklin,
CEO, European Directories SA, GB Cornel Riklin is the Chief Executive Officer of European Directories, one of the leading directory and online search companies in Europe. The business was acquired in 2005 by Macquarie Bank and other private equity investors for 2.5 billion euros and has operations in eight European countries. Mr Riklin, a Swiss national, was earlier the CEO of Findexa, Norway's largest directory business and before that Managing Director of the Texas Pacific Group in London. His experience has been very wide. In the nineties he was Group Managing Director
in charge of Regional Newspapers, New Media and Group Operations at Trinity Mirror Plc in the U.K. Prior to that he was CEO in a UK food manufacturing company. After obtaining his MBA from Harvard Business School in 1982 he has in fact held posts in the U.S.A, U.K., Australia, New Zealand and Continental Europe.
|  | Dan Serfaty
CEO, Viadeo.com, FR Dan Serfaty, a ‘serial entrepreneur’, is the co-founder and CEO of Viadeo.com, a leading online business social network. After graduating from HEC (Hautes Etudes Commerciales - Paris) in France in 1987 specialisation in entrepreneurship, Dan Serfaty began his career as an entrepreneur aged only 21 by managing the turnaround of Dimo, a French company in the tourism sector. After returning Dimo to profitability within two years, he then sold the company to a German Group in the same sector. At the same time he founded a company in 1991 that distributed textile products manufactured in Asia. Having grown the company turnover to over €15m in less than ten years, Dan exited by selling his shares. After a short break, Dan Serfaty launched Agregator in 2000 a business club for entrepreneurs and an innovative Private Equity concept. As part of the activities of this business club and with the same business partners, Dan Serfaty launched Viadeo.com (ex-Viaduc.com) in June 2004, an online business networking site. After successfully internationalizing the business at the end of 2006, Viadeo now has almost two million members, with around one third in Asia. |  | Dr. Dorian Selz
Co-founder and CEO of local.ch, CH
Local.ch, of which Doria Selz was a co-founder and is currently its CEO, is a new local search platform in Switzerland. It is a search engine which gives fast and highly effective access to products, services and a range of other useful information in given local markets. It combines on a single platform information from the telephone directories of LTV Yellow Pages Ltd. (which publishes 97 local directories as well as seven regional "Yellow Pages") with information from other PubliGroupe companies' websites, such as www.fundgrueb.ch and www.autoboerse.ch. Previously, Dorian Selz was a partner with namics, a leading Swiss Internet agency, and he is also the co-author of "Digital erfolgreich", a book about achieving digital success. |  | Henrik Sjölund,
Senior Vice-President, Holmen Paper, SE Henrik Sjölund was appointed Senior Vice-President, Sales & Marketing, at Holmen Paper in 2001. He joined Holmen Paper, Sales & Marketing, in June 1993 as Project Manager, becoming Product Group Manager two years later. In December 1998, Henrik Sjölund was appointed Sales Director of Holmen Paper's Nordic Sales division. Henrik Sjölund holds an MBA in international business administration from the University of Linköping.
|  | Domenico Surace,CEO, Mobiletag, FR
Domenico Surace has been the CEO of www.mobiletag.com since May 2006, where he has been responsible for the European launch of the Codebarre2D technology, the development of operating platforms and the design of new business models.
Prior to that he was the Vice-President of www.mobitween.com for which, among other things, he developed 100 Flash games for mobile phones.
From June 1999, Domenico Surace was the Chairman and Managing Director of www.internet-fr.net, where he steered the customer base towards large accounts such as the Crédit Lyonnais and the RTL Group, succeeded in increasing turnover by 20% a year and returned the business to profitability. He had, in fact, been a General Manager at Internet.FR. for four years before that, being reponsible above all for technology and the creation of new technical services.
After obtaining his qualifications in information technology, Domenico Surace began his professional career at Bull in 1994, where he was responsible for rolling out large-scale IP networks, involving some 200 servers and 4000 jobs. |  | Marc P. Tellier,
President and CEO,Yellow Pages Group, Canada As head of Yellow Pages Group, Marc Tellier completed the largest ever initial public offering in the income trust sector in Canada in 2003. In 2005, he led the $2.55 billion acquisition of Advertising Directory Solutions Holdings, Inc. in Western Canada, creating a national platform for directories that was further strengthened in 2006 with the acquisition of MTS Media, the largest directory publisher in Manitoba. In 2006, he also completed the acquisition of Trader Media Corporation in Ontario and Classified Media (Canada) Holdings Inc. in the rest of Canada, creating a second national platform, this time in vertical media. He is currently the CEO of Trader Corporation. Marc Tellier began his career at Bell Canada in 1990 after graduating from the University of Ottawa with a degree in Economics. In time he became Senior Vice-President, Partnership Development. He was responsible for the launch of the first commercial telecom high-speed Internet service in North America.
He also served as President and CEO of Sympatico-Lycos. Among several other outside responsibilities, Marc Tellier is a member of the Board of Directors of the National Bank of Canada and of the Yellow Pages Association. He is also a member of the Canadian Council of Chief Executives.
| | | |  | Rabin Yaghoubi,
Director of Strategic Partnerships, Google, GB.
As Director of Strategic Partnerships, Rabin Yaghoubi is responsible for Google's content, commerce and local partnerships across Europe, the Middle East & Africa.
Previously, Rabin Yaghoubi was global Vice-President of Media at DoubleClick. He was also the founder of an independent investment and consulting firm focusing on digital media and marketing businesses in Europe and North America. He has an MBA from Stanford University and a BA and BS from the Wharton School of the University of Pennsylvania.
|  | Ramin Ziai,
Co-founder and Director Portal United Ltd, DE Ramin Ziai is Co-Founder of Portal United Ltd., operating company of blauarbeit.de, a B2C reverse service auction– platform / tender – platform in Germany. While studying computer engineering in Cologne he was in the founding team of PiroNet NDH AG, a technology firm listed on the stock exchange. Before co-founding Portal United Ltd. he was coordinating international projects for Content Management AG. Purchase - ready service buyers can post their needs. Registered service providers are informed via eMail about new jobs within their predefined service area and can directly place a price bid (quote). The buyer can freely pick the best bid, depending on price, reputation and rating. The service referral community is based on user generated ratings. blauarbeit.de co-operates with t-online.de, freenet.de, lycos.de, gelbeseiten.de etc..
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